1. Use the maximum number of Pictures your MLS allows you to upload. (Funny side note; I recently saw an MLS listing in San Antonio that read, “Pictures tell a thousands words”, first of all the grammar is pretty bad, but the biggest laugh is they only loaded 5 pictures, so I guess they only got to tell 5000 words.)
2. Take good clear pictures of the inside and outside of the house. If it’s just land walk around and take lots of pictures from all sides of property, large trees, good views, fence, gates, cattle guards, etc.
3. When you take pictures, make sure the beds are made, counters are clean, lights are on, blinds are open, towels are hung, etc.
4. Make the most of the “Remarks” section. Put some time and thought into what features will sell this property.
5. Use spell check and read through it once or twice to make sure it’s right. (copy/paste your remarks and description into Word to check your grammar and spelling) This remark is from a current MLS Listing- “Cute 3 bedroom 2 bath modgular”
6. Add your plats, HOA report, disclosures, etc., to the Additional Information to make life easier for everyone.
7. List the actual names of the Elem, Middle & High schools instead of just Whatever ISD.
8. Add all of the neighborhood amenities; these can be a big selling factor.
9. Get the HOA and Assoc Transfer Fees correct, don’t guess.
10. Do inform people, don’t scare them. In agent remarks I recently saw “BEWARE OF DOG”, it turned out to be a sweet little mutt named Dixie. I was expecting a Rottweiler or Pit-bull.